Microsoft Gaming

GAMEVOICE
Microsoft Gaming created a gaming headphone that allows players to talk with each other live during the heat of the action.

STRATEGIC COMMANDER
Device that allows you to take control of games that are more strategic about building armies and civilizations.

CRIMSON SKIES
This game is set within an alternate history of the 1930s. Within this divergent timeline, the US has collapsed, and air travel has become the most popular mode of transportation; as a result, air pirates thrive in the world of Crimson Skies.

The game had to be seen as a character driven experience and not just a flight simulation game, thus a pulp fiction/ film noir look. The campaign included ads, posters, In-store kiosk and posters